Smudge-proof, long-lasting mascara for beautifully defined lashes

Dr Hauschka Long Lasting Mascara in Plum provides up to 12 hours of colour and definition without smudging. This limited-edition, deep purple shade coats each lash from root to tip, so your lashes look longer and more defined all day. It's not waterproof, but it stays in place through busy days without flaking or smudging.

The narrow, tapered brush reaches your shortest lashes, so no lash gets missed. Nourishing ingredients like beeswax, candelilla wax and black tea leaf extract care for your lashes while adding colour. This mascara is ophthalmologically tested, so it's suitable for sensitive eyes or those who wear contact lenses.

Why choose a natural mascara?

A natural mascara lets you add colour and definition without exposing your lashes to synthetic ingredients. Mineral pigments deliver true colour payoff, while botanical extracts help care for your lashes as you wear it. Choosing a natural formula means you don't have to compromise between beautiful lashes and gentle, considered ingredients.

Why you'll love this Long Lasting Mascara:

Rich plum colour: Delivers a soft, subtle shade for natural definition or a dressier finish.
Nourishing natural ingredients: Beeswax, cane sugar and black tea work together to care for your lashes as they define them.
Long-lasting, smudge-proof wear: Stays in place for up to 12 hours without smudging or flaking.
Buildable definition: Layer for a natural look or add extra coats for more intensity.
Gentle on sensitive eyes: Suitable for those with sensitive eyes or who wear contact lenses.

Is Long Lasting Mascara in Plum right for you?

This mascara is a great choice if you want long-lasting definition without synthetic ingredients. It works equally well for everyday wear or a soft pop of colour for evening occasions. It's perfect if you prefer natural formulas over conventional mascara ingredients.

Key ingredients:

Beeswax and candelilla wax coat and protect each lash, while quince seed extract and silk powder add softness and shine. Cane sugar and black tea nourish your lashes as you wear them. Mineral pigments deliver rich plum colour without synthetic dyes.

Is this mascara suitable for sensitive eyes?

This mascara is ophthalmologically tested and suitable for sensitive eyes or those who wear contact lenses. It's formulated without the synthetic fragrance concerns typical of conventional mascaras so that you can wear it with confidence.

Why choose Dr Hauschka?

For more than 50 years, Dr Hauschka has pioneered natural skincare and make-up rooted in a holistic approach to beauty. They use ingredients from biodynamic and organically grown plants, with many sourced from their own farms in Germany. Choosing Dr Hauschka means choosing certified natural formulas that care for your skin while supporting genuine sustainability.

Ingredients:

Water, alcohol, pyrus cydonia seed extract, beeswax, saccharum officinarum (sugar cane) extract, potassium cetyl phosphate, cetyl alcohol, euphorbia cerifera (candelilla) wax, acacia senegal gum, hydrolyzed jojoba esters, melia azadirachta leaf extract, camellia sinensis leaf extract, euphrasia officinalis extract, pullulan, fragrance (parfum), silk (serica) powder, xanthan gum, silica, potassium phosphate, magnesium oxide, alumina, iron oxides (ci 77499), rose flower oil/extract, lavandula oil/extract, citronellol, geraniol, linalool, eugenol

Contains:

Dr Hauschka Long Lasting Mascara 03 Plum - 8ml

Suggested Usage:

Apply from the base of your lashes to the tips using gentle zigzag movements
Coat and separate each lash as you go for even, buildable colour
For extra definition, layer a second coat once the first has dried
Remove with a gentle eye make-up remover at the end of the day

Discontinue use if you notice any redness, irritation or discomfort around the eyes
Avoid direct contact with the eyes, and rinse thoroughly with water if this occurs
Do not use on broken, damaged or infected skin, or if you have an active eye infection
Remove mascara before sleeping to reduce the risk of irritation or eyelash damage
Replace your mascara every three months to avoid bacterial contamination
If you wear contact lenses, insert them before applying mascara
Keep out of reach of children
If you experience any allergic reaction, stop use and seek medical advice

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FAQ

FAQ

Why do some of the Dr Hauschka skin care products contain alcohol?

Herbs and flowers are the core of Dr Hauschka Skin Care preparations and many are extracted in a mixture of alcohol and water. They use a certified organic food-grade ethyl alcohol (ethanol) from wheat. Many plants are extracted in alcohol because it extracts the widest variety of plant constituents. Alcohol also serves as a natural emulsifier, preservative and carrier, helping ingredients penetrate the skin. Alcohol is not drying to the skin when part of a carefully formulated Dr Hauschka composition. Their alcohol is derived from a fermentation and distillation process and is gluten-free. Isopropyl alcohol is never used in Dr Hauschka Skin Care products.

What is the “fragrance” or “parfum” listed in Dr Hauschka's ingredients?

Dr Hauschka fragrances are carefully composed, proprietary blends of the purest, highest quality essential oils. European regulations require that they list their pure essential oil scents as "Parfum" while in the US the required declaration is "Fragrance". No synthetic fragrance or perfume ingredients are ever used to scent Dr Hauschka products.

Do Dr Hauschka products contain gluten?

Most Dr Hauschka do not contain gluten. Gluten, a naturally-occurring protein in wheat and other grains, is found in hydrolysed wheat protein used in Dr Hauschka Cleansing Milk. Cleansing Milk contains fermented grain extract, which may also contain gluten and is not suitable for people with allergies to wheat. Those with celiac disease can safely use this product if they avoid getting the product in the mouth. Wheat germ oil, tocopherol (Vitamin E) and alcohol are wheat-derived ingredients that do not contain gluten. Dr. Hauschka have verified to the best of our ability that no other gluten or wheat substances are used during the manufacture of Dr Hauschka Skin Care or its ingredients.

Can you use Dr Hauschka skin care products if you have a peanut allergy?

The peanut oil used in Dr Hauschka products is treated with steam and subsequently filtered, which removes the proteins that cause allergic reaction. While the likelihood of an allergic reaction to the peanut oil used in Dr Hauschka products is extremely low, we suggest those with peanut allergy discuss this issue with their health provider.

What about other nut-based ingredients?

Many Dr Hauschka products feature nurturing plant oils such as jojoba, avocado, raspberry seed and sunflower seed oils, as well as oils derived from tree nuts such as sweet almond, macadamia, argan, shea, and apricot kernel oils. Nut oils are superior natural carriers for the botanical extracts in their products and rich sources of antioxidants and skin-replenishing essential fatty acids. As most of the tree nut oils used in Dr Hauschka products are only filtered, they may contain traces of nut proteins. Because individual sensitivities vary, people with known tree nut allergies should avoid products containing these oils.

Are Dr Hauschka products vegan or vegetarian?

Dr Hauschka Skin Care upholds holistic principals but does not ascribe to a vegetarian or vegan philosophy. Though we do no animal testing, several humanely obtained animal ingredients: lanolin, honey, propolis, beeswax, lactose and royal jelly are included in many Dr Hauschka products. They also employ carmine and silk, two ingredients from insects.

Do Dr Hauschka products contain ingredients made with GMOs?

Dr Hauschka Skin Care, Inc. and their manufacturer, WALA Heilmittel view genetic manipulation as a dangerous practice. The consequences of tampering with nature in this way cannot be fully foreseen. Dr Hauschka Skin Care, Inc. and WALA Heilmittel are firmly opposed to genetic modification of plants and animals. Since 1997 WALA has been actively working to ensure that genetically modified ingredients are not used in Dr Hauschka Skin Care products. WALA maintains a close watch on botanical raw materials and vigilantly identifies ingredients that pose a risk for GMO contamination. When conventionally grown plants with a high probability for genetic manipulation must be used, WALA insists on testing and certification from suppliers. Beginning in 1998, WALA's supplier of soy lecithin has conducted independent genetic testing to certify their source material is GMO-free.

Do Dr Hauschka test on animals?

Dr Hauschka neither perform nor commission animal testing of their products or ingredients. Compliance with the European ban on animal testing of cosmetics and cosmetic ingredients is verified during certification of their products as Natural and/or Organic Cosmetics according to the BDIH and/or NATRUE standards.

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